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Local Toolkits, Key Art, Stadium Signage
Project type
Production (Style Guides, Key Art, Email Blasts, Logos, OOH Signage, Stadium Signage)
Date
February - March 2023
Role
Producer
Agency
Compadre
Client
Fox Sports / USFL
Fox Sports and the USFL approached Compadre to help them establish a premium look and feel that could carry them through not only their launch but well into their bright future. We developed a full style guide that could support the visual identity and lay out a roadmap for how to communicate across myriad touch points, from in-stadium to the website. I produced the Local Agency Toolkits, OOH Key Art, and Stadium Signage found in all four USFL stadiums
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